{"id":10879,"date":"2026-09-24T10:49:03","date_gmt":"2026-09-24T02:49:03","guid":{"rendered":"https:\/\/blog-new.magiclight.ai\/wp-2\/academy\/social-media-video-sizes-the-ultimate-2026-guide-to-tiktok-instagram-facebook-snapchat-and-more-2\/"},"modified":"2026-09-24T10:49:03","modified_gmt":"2026-09-24T02:49:03","slug":"social-media-video-sizes-the-ultimate-2026-guide-to-tiktok-instagram-facebook-snapchat-and-more","status":"publish","type":"post","link":"https:\/\/blog-new.magiclight.ai\/wp-2\/it\/academy\/social-media-video-sizes-the-ultimate-2026-guide-to-tiktok-instagram-facebook-snapchat-and-more\/","title":{"rendered":"Dimensioni video sui social: la guida definitiva 2026 a TikTok, Instagram, Facebook, Snapchat e altro"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Per i creator professionali nel 2026, stare avanti alle specifiche video dei social \u00e8 essenziale: cos\u00ec tieni alto l\u2019engagement e eviti il crop lato piattaforma.<\/p>\n<p class=\"wp-block-paragraph\">Ecco le dimensioni e le specifiche tecniche consigliate ora per le piattaforme principali.<\/p>\n<h2 class=\"wp-block-heading\">Riferimento rapido: dimensioni video social 2026<\/h2>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>Piattaforma<\/strong><\/td>\n<td><strong>Migliore risoluzione<\/strong><\/td>\n<td><strong>Aspect ratio<\/strong><\/td>\n<\/tr>\n<tr>\n<td><strong>TikTok<\/strong><\/td>\n<td>1080 x 1920<\/td>\n<td>9:16<\/td>\n<\/tr>\n<tr>\n<td><strong>Instagram Reels<\/strong><\/td>\n<td>1080 x 1920<\/td>\n<td>9:16<\/td>\n<\/tr>\n<tr>\n<td><strong>Instagram Stories<\/strong><\/td>\n<td>1080 x 1920<\/td>\n<td>9:16<\/td>\n<\/tr>\n<tr>\n<td><strong>Facebook Reels<\/strong><\/td>\n<td>1080 x 1920<\/td>\n<td>9:16<\/td>\n<\/tr>\n<tr>\n<td><strong>Facebook Feed<\/strong><\/td>\n<td>1080 x 1350<\/td>\n<td>4:5<\/td>\n<\/tr>\n<tr>\n<td><strong>YouTube (Standard)<\/strong><\/td>\n<td>1920 x 1080<\/td>\n<td>16:9<\/td>\n<\/tr>\n<tr>\n<td><strong>YouTube Shorts<\/strong><\/td>\n<td>1080 x 1920<\/td>\n<td>9:16<\/td>\n<\/tr>\n<tr>\n<td><strong>Snapchat<\/strong><\/td>\n<td>1080 x 1920<\/td>\n<td>9:16<\/td>\n<\/tr>\n<tr>\n<td><strong>LinkedIn<\/strong><\/td>\n<td>1080 x 1350<\/td>\n<td>4:5<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h2 class=\"wp-block-heading\">Dettaglio di dimensione e aspect ratio su ogni piattaforma<\/h2>\n<h3 class=\"wp-block-heading\">TikTok<\/h3>\n<p class=\"wp-block-paragraph\">TikTok <a href=\"https:\/\/www.cyberlink.com\/blog\/video-editing-instagram-tiktok\/4229\/tiktok-video-size\" target=\"_blank\" rel=\"noopener\">resta<\/a> rigidamente vertical-first. Ora <a href=\"https:\/\/www.tiktok.com\/creator-academy\" target=\"_blank\" rel=\"noopener\">supporta upload orizzontali<\/a> per alcuni utenti, ma l\u2019algoritmo continua a premiare il 9:16 nativo.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Dimensione ottimale:<\/strong> 1080 x 1920 pixel.<\/li>\n<li><strong>Dimensione max file:<\/strong> 1GB (500MB consigliati per un processing pi\u00f9 veloce).<\/li>\n<li><strong>Formato preferito:<\/strong> .MP4 o .MOV (codec H.264).<\/li>\n<li><strong>Pro tip:<\/strong> tieni testo e visual essenziali nella <strong>\"Safe Zone\"<\/strong> \u2014 l\u2019area centrale 1080 x 1440 \u2014 cos\u00ec username, caption e pulsanti laterali non li coprono.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\">Instagram (Reels, Stories e Feed)<\/h3>\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/help.instagram.com\/1038071743007909\" target=\"_blank\" rel=\"noopener\">Instagram ha consolidato<\/a> molte funzioni video, ma le dimensioni cambiano in base al placement.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Reels &amp; Stories:<\/strong> 1080 x 1920 pixel (9:16).<\/li>\n<li><strong>Video in-feed:<\/strong> 1080 x 1350 pixel (4:5) \u00e8 il \u00abgold standard\u00bb del feed: occupa il 70% di schermo in pi\u00f9 rispetto a un video quadrato (1:1).<\/li>\n<li><strong>Safe Zone Reels:<\/strong> evita i 220px in alto e i 450px in basso per il testo importante: quelle aree spariscono in anteprima feed e nella tab discovery di Reels.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\">Facebook<\/h3>\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/en-gb.facebook.com\/business\/m\/one-sheeters\/video-requirements\" target=\"_blank\" rel=\"noopener\">Facebook continua a dare priorit\u00e0<\/a> ai contenuti verticali mobile-first, soprattutto con la spinta forte su Reels.<\/p>\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.facebook.com\/business\/help\/1197310377458196\" target=\"_blank\" rel=\"noopener\"><strong>Facebook Reels<\/strong><\/a><strong>:<\/strong> 1080 x 1920 pixel (9:16).<\/li>\n<li><strong>Facebook Feed:<\/strong> 1080 x 1350 (4:5) \u00e8 ora il rapporto preferito per l\u2019engagement, anche se 1080 x 1080 (1:1) resta molto usato per le ads.<\/li>\n<li><strong>Specifiche tecniche:<\/strong> compressione H.264, 30 fps e audio AAC a 128kbps+ per la qualit\u00e0 ottimale.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\">Snapchat<\/h3>\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/businesshelp.snapchat.com\/s\/article\/top-snap-specs?language=en_US\" target=\"_blank\" rel=\"noopener\">I contenuti Snapchat<\/a> sono quasi solo verticali a schermo intero.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Ads video singoli &amp; Stories:<\/strong> 1080 x 1920 pixel (9:16).<\/li>\n<li><strong>Dimensione file:<\/strong> max 1GB.<\/li>\n<li><strong>Novit\u00e0 2026:<\/strong> con il lancio degli ultimi <strong>Snap Specs AR glasses<\/strong>, i contenuti POV in prima persona in 1080p stanno diventando un trend forte per i creator.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\">YouTube<\/h3>\n<p class=\"wp-block-paragraph\">YouTube \u00e8 l\u2019unica piattaforma in cui <a href=\"https:\/\/www.youtube.com\/creators\/how-things-work\/content-creation-strategy\/\" target=\"_blank\" rel=\"noopener\">il landscape resta il focus principale<\/a>, anche se Shorts \u00e8 ormai un grande driver di traffico.<\/p>\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/exceptional.marketing\/opinion\/social-media\/social-media-image-video-sizes\/#:~:text=x%201440%20px-,Ads%20%26%20posts,.MPEG%2D4%20or%20.AVI\" target=\"_blank\" rel=\"noopener\"><strong>Standard Video<\/strong><\/a><strong>:<\/strong> 1920 x 1080 pixel (16:9). Il 4K (3840 x 2160) \u00e8 fortemente consigliato per contenuti evergreen o ad alta produzione.<\/li>\n<li><a href=\"https:\/\/support.google.com\/youtube\/answer\/15424877?hl=en\" target=\"_blank\" rel=\"noopener\"><strong>Shorts<\/strong><\/a><strong>:<\/strong> 1080 x 1920 pixel (9:16).<\/li>\n<li><strong>Dimensione thumbnail:<\/strong> 1280 x 720 pixel (ratio 16:9).<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\">LinkedIn<\/h3>\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/a1311816\" target=\"_blank\" rel=\"noopener\">I video LinkedIn dovrebbero puntare a una qualit\u00e0 professionale<\/a>. Gli upload nativi ottengono una reach nettamente pi\u00f9 alta dei link esterni.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Feed mobile-first:<\/strong> 1080 x 1350 pixel (4:5).<\/li>\n<li><strong>Desktop \/ professional:<\/strong> 1920 x 1080 pixel (16:9).<\/li>\n<li><strong>Nota:<\/strong> i video nativi su LinkedIn ora sono limitati a 10 minuti (15 da desktop); il miglior engagement di solito arriva sotto i 90 secondi.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\">Checklist tecnica generale per tutte le piattaforme<\/h2>\n<ul class=\"wp-block-list\">\n<li><strong>Codec video:<\/strong> H.264 (il pi\u00f9 universale e stabile).<\/li>\n<li><strong>Codec audio:<\/strong> AAC (stereo, 128 kbps o superiore).<\/li>\n<li><strong>Frame rate:<\/strong> 30 fps (standard di settore) o 60 fps per contenuti ad alta azione.<\/li>\n<li><strong>Spazio colore:<\/strong> Rec. 709 (lo standard per web e mobile).<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">\n","protected":false},"excerpt":{"rendered":"<p>Nel 2026, se crei contenuti professionali, devi stare avanti alle specifiche video. Il formato giusto alza l\u2019engagement e evita il crop della piattaforma.<\/p>\n","protected":false},"author":1,"featured_media":150,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_angie_page":false,"page_builder":"","footnotes":""},"categories":[530],"tags":[],"section_display":[],"class_list":["post-10879","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media-it"],"acf":[],"lang":"it","translations":{"it":10879,"en":149,"zh":10861,"tw":10863,"ko":10865,"ja":10867,"es":10869,"de":10871,"fr":10873,"pt":10875,"ar":10877,"ru":10881,"sv":10883,"tr":10885,"nl":10887,"cs":10889},"pll_sync_post":{},"_links":{"self":[{"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/posts\/10879","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/comments?post=10879"}],"version-history":[{"count":1,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/posts\/10879\/revisions"}],"predecessor-version":[{"id":10880,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/posts\/10879\/revisions\/10880"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/media\/150"}],"wp:attachment":[{"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/media?parent=10879"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/categories?post=10879"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/tags?post=10879"},{"taxonomy":"section_display","embeddable":true,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/section_display?post=10879"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}