{"id":11451,"date":"2026-09-24T10:51:56","date_gmt":"2026-09-24T02:51:56","guid":{"rendered":"https:\/\/blog-new.magiclight.ai\/wp-2\/academy\/ad-specs-for-facebook-tiktok-and-instagram-complete-guide-for-2026-2\/"},"modified":"2026-09-24T10:51:56","modified_gmt":"2026-09-24T02:51:56","slug":"ad-specs-for-facebook-tiktok-and-instagram-complete-guide-for-2026","status":"publish","type":"post","link":"https:\/\/blog-new.magiclight.ai\/wp-2\/tr\/academy\/ad-specs-for-facebook-tiktok-and-instagram-complete-guide-for-2026\/","title":{"rendered":"Facebook, TikTok ve Instagram reklam \u00f6l\u00e7\u00fcleri: 2026 tam rehber"},"content":{"rendered":"<p class=\"wp-block-paragraph\">2026\u2019da insan y\u00f6netimli video \u00fcretiminin maliyeti, AI kreatifi performance pazarlaman\u0131n varsay\u0131lan tercihi yapt\u0131. Paid social ise affetmez. Organik i\u00e7erik biraz kaym\u0131\u015f bir metin kutusunu idare edebilir; \u00abdead zone\u00bb veya yanl\u0131\u015f en-boy oran\u0131 olan bir reklam, b\u00fct\u00e7eni do\u011frudan yakar.<\/p>\n<p class=\"wp-block-paragraph\">Reklam harcamas\u0131 getirisini (ROAS) b\u00fcy\u00fctmek i\u00e7in jenerik video boyutlar\u0131n\u0131 b\u0131rak\u0131p Meta ve TikTok paid media\u2019n\u0131n teknik k\u0131s\u0131tlar\u0131n\u0131 ger\u00e7ekten \u00f6\u011frenmelisin.<\/p>\n<h2 class=\"wp-block-heading\">Meta Ads: Facebook &amp; Instagram (2026 standartlar\u0131)<\/h2>\n<p class=\"wp-block-paragraph\">Meta, yerle\u015fim \u00e7e\u015fitlili\u011fi y\u00fcz\u00fcnden h\u00e2l\u00e2 en karma\u015f\u0131k teslimat ekosistemi. 2026\u2019da Meta ads\u2019in \u00abGold Standard\u00bb\u0131 kare (1:1) videoyu neredeyse tamamen b\u0131rak\u0131p ekran\u0131 dolduran immersif formatlara kayd\u0131.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Facebook &amp; Instagram Reels Ads<\/strong>: 1080 x 1920 piksel (9:16). Ekran\u0131n %100\u2019\u00fcn\u00fc kaplad\u0131\u011f\u0131 i\u00e7in mobilde en \u00e7ok d\u00f6n\u00fc\u015f\u00fcm alan format.<\/li>\n<li><strong>In-Feed Video Ads<\/strong>: 1080 x 1350 piksel (4:5). Feed kampanyalar\u0131nda tercih edilir: kareden %70 daha fazla alan, daha y\u00fcksek etkile\u015fim.<\/li>\n<li><strong>Facebook Stories<\/strong>: 1080 x 1920 piksel (9:16). \u00dccretli hik\u00e2yelerde her reklam birimi 60 saniye ile s\u0131n\u0131rl\u0131.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\">Meta\u2019n\u0131n \u00abAd Safe Zone\u00bbu nedir?<\/h3>\n<p class=\"wp-block-paragraph\">2026 kreatifteki en b\u00fcy\u00fck teknik hata \u00abUI Overlap\u00bb. Video reklam olarak \u00e7al\u0131\u015f\u0131nca platform \u00abSponsored\u00bb etiketini, CTA butonunu ve hesap ad\u0131n\u0131 g\u00f6r\u00fcnt\u00fcn\u00fcn \u00fcst\u00fcne biner.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Dikey reklamlar (9:16)<\/strong>: kritik marka, metin ve y\u00fczler merkezdeki <strong>1080 x 1440<\/strong> alanda kalmal\u0131.<\/li>\n<li><strong>Alt bo\u015fluk<\/strong>: Reel reklam\u0131n alt 450 pikselinde kritik bilgi koyma; CTA ve a\u00e7\u0131klama buraya sabitlenir.<\/li>\n<li><strong>\u00dcst bo\u015fluk<\/strong>: \u00fcst 220 pikseli metinsiz b\u0131rak ki \u00abSponsored\u00bb etiketi ve profil ikonu mesaj\u0131n\u0131 \u00f6rtmesin.<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">Bu \u00abSafe Zones\u00bbe uyarsan, kullan\u0131c\u0131n\u0131n cihaz ayar\u0131 ne olursa olsun AI karakterlerin ve \u00fcr\u00fcn \u00e7ekimlerin tam g\u00f6r\u00fcn\u00fcr.<\/p>\n<h2 class=\"wp-block-heading\">TikTok Ads<\/h2>\n<p class=\"wp-block-paragraph\">2026\u2019da TikTok reklamlar\u0131 kat\u0131 bi\u00e7imde dikey \u00f6ncelikli. Letterbox veya yatay denemek ROAS\u2019\u0131 ciddi d\u00fc\u015f\u00fcr\u00fcr. Algoritma native hisseden i\u00e7eri\u011fi sevdi\u011fi i\u00e7in AI reklamlar\u0131n organik bir g\u00f6nderinin esteti\u011fini taklit etmeli.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Optimum boyut<\/strong>: 1080 x 1920 piksel (9:16).<\/li>\n<li><strong>Maks. dosya boyutu<\/strong>: manuel y\u00fcklemede 1GB; TikTok Ad Manager\u2019\u0131n h\u0131zl\u0131 i\u015flemesi i\u00e7in 500MB \u00f6nerilir.<\/li>\n<li><strong>TikTok Safe Zone<\/strong>: metin ve kritik g\u00f6rseller 1080 x 1440 merkezde kals\u0131n; kullan\u0131c\u0131 ad\u0131, a\u00e7\u0131klama ve yan butonlar \u00f6rtmesin.<\/li>\n<li><strong>Ses \u015fart\u0131<\/strong>: LinkedIn\u2019den farkl\u0131 olarak TikTok \u00abses a\u00e7\u0131k\u00bb bir platform; kaliteli ses veya trend soundscape olmayan reklamlarda tamamlanma oran\u0131 sert d\u00fc\u015fer.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\">AI reklamlar\u0131n\u0131 kendi kendine belgelemek<\/h2>\n<p class=\"wp-block-paragraph\">Sekt\u00f6r olgunla\u015f\u0131rken platformlar sentetik \u00f6\u011feli paid media i\u00e7in s\u0131k\u0131 a\u00e7\u0131klama kurallar\u0131 getirdi. 2026\u2019da uymamak an\u0131nda red veya hesap durdurma getirebilir.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u00abAltered Content\u00bb etiketi<\/strong>: bir <strong>AI generator<\/strong> ile \u00fcretilmi\u015f reklam\u0131 y\u00fcklerken ad manager\u2019da \u00abAltered Content\u00bb kutusunu i\u015faretlemelisin. Ger\u00e7ekte ya\u015fanmam\u0131\u015f ki\u015filer, yerler veya olaylar g\u00f6steriliyorsa bu zorunlu.<\/li>\n<li><strong>\u00d6z belgelendirme tuza\u011f\u0131<\/strong>: \u00fccretli kampanyalar\u0131nda AI i\u00e7eri\u011fi s\u00fcrekli gizlersen platformlar hesab\u0131n\u0131n \u00abaccuracy rating\u00bbini d\u00fc\u015f\u00fcr\u00fcr; sonraki t\u00fcm reklamlar manuel incelemeye tak\u0131labilir.<\/li>\n<li><strong>Advertiser-friendly inceleme<\/strong>: b\u00fct\u00e7eyi b\u00fcy\u00fctmeden AI videoyu kare kare taraman gerekir. Fazladan uzuvlu bir karakter veya eriyen bir y\u00fcz gibi tek bir \u00abhal\u00fcsinasyon\u00bb karesi \u00abShocking Content\u00bb bayra\u011f\u0131n\u0131, sar\u0131 dolar i\u015faretini veya tam blo\u011fu tetikleyebilir.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\">2026 reklam algoritmalar\u0131na g\u00f6re optimize etmek<\/h2>\n<p class=\"wp-block-paragraph\">2026\u2019da ba\u015far\u0131l\u0131 paid social sadece spec de\u011fil; algoritmaya g\u00f6nderdi\u011fin veri sinyalleri.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>3 saniyelik hook<\/strong>: \u00fccretli feed\u2019de kayd\u0131rmay\u0131 durdurmak i\u00e7in \u00fc\u00e7 saniyeden az\u0131n var. Y\u00fcksek sadakatli bir <strong>cartoon video generator<\/strong> giri\u015fi gibi g\u00fc\u00e7l\u00fc bir g\u00f6rsel pattern interrupt kullan.<\/li>\n<li><strong>G\u00f6rsel s\u00fcreklilik<\/strong>: <strong>ai consistency<\/strong> ara\u00e7lar\u0131yla, biri reklamdan profile t\u0131klarsa organik feed\u2019deki karakterler \u00fccretli kampanyadakilerle ayn\u0131 kals\u0131n. D\u00f6n\u00fc\u015f\u00fcm\u00fc ta\u015f\u0131yan \u00abBrand Trust\u00bb burada birikir.<\/li>\n<li><strong>AI hook\u2019lar\u0131n\u0131 A\/B test et<\/strong>: AI h\u0131zl\u0131 \u00fcretti\u011fi i\u00e7in ilk \u00fc\u00e7 saniyenin birden fazla versiyonunu \u00e7\u0131kar ve hangi \u00abhook\u00bbun t\u0131klama ba\u015f\u0131na maliyeti (CPC) d\u00fc\u015f\u00fcrd\u00fc\u011f\u00fcne bak.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\">2026 sosyal reklam haritas\u0131n\u0131 kavramak<\/h2>\n<p class=\"wp-block-paragraph\">2026 paid social\u2019\u0131n teknik ve d\u00fczenleyici gereklerini y\u00f6netmek, ba\u015far\u0131l\u0131 bir lansman ile bo\u015fa giden yat\u0131r\u0131m aras\u0131ndaki fark. \u00abSafe Zones\u00bbi \u00f6\u011frenip \u015feffafl\u0131k etiketlerine uyup 3 saniyelik hook\u2019u cilalarsan, AI \u00fcretimiyle geleneksel rakipleri geride b\u0131rakabilirsin.<\/p>\n<h2 class=\"wp-block-heading\">Platform optimizasyonu i\u00e7in kaynaklar ve ara\u00e7lar<\/h2>\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/support.google.com\/youtube\/answer\/6375112\" target=\"_blank\" rel=\"noopener\"><strong>YouTube Video Resolution &amp; Aspect Ratios<\/strong><\/a>: do\u011fru formatla \u00abElite\u00bb stat\u00fcs\u00fcn\u00fc koruman\u0131n resmi rehberi.<\/li>\n<li><a href=\"https:\/\/ads.tiktok.com\/business\/creativecenter\/\" target=\"_blank\" rel=\"noopener\"><strong>TikTok Creative Center<\/strong><\/a>: trend dikey formatlar ve teknik gereksinimler i\u00e7in anl\u0131k veri.<\/li>\n<li><a href=\"https:\/\/www.youtube.com\/creators\/youtube-create\/\" target=\"_blank\" rel=\"noopener\"><strong>YouTube Create App<\/strong><\/a>: dikey ve yatay\u0131 h\u0131zla birle\u015ftirmek i\u00e7in \u00fccretsiz mobil paket.<\/li>\n<li><a href=\"https:\/\/www.calculatorsoup.com\/calculators\/technology\/aspect-ratio-calculator.php\" target=\"_blank\" rel=\"noopener\"><strong>Aspect Ratio Calculator<\/strong><\/a>: <strong>AI generator<\/strong> \u00e7\u0131kt\u0131s\u0131n\u0131n platform piksellerine tam oturmas\u0131n\u0131 sa\u011flayan kritik ara\u00e7.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>2026\u2019da insan eliyle video \u00fcretiminin maliyeti, AI kreatifi performance pazarlaman\u0131n varsay\u0131lan\u0131 yapt\u0131. Paid social affetmez: safe zone veya en-boy oran\u0131 yanl\u0131\u015fsa b\u00fct\u00e7eyi yak\u0131yorsun.<\/p>\n","protected":false},"author":1,"featured_media":758,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_angie_page":false,"page_builder":"","footnotes":""},"categories":[548],"tags":[],"section_display":[],"class_list":["post-11451","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media-tr"],"acf":[],"lang":"tr","translations":{"tr":11451,"en":757,"zh":11427,"tw":11429,"ko":11431,"ja":11433,"es":11435,"de":11437,"fr":11439,"pt":11441,"ar":11443,"it":11445,"ru":11447,"sv":11449,"nl":11453,"cs":11455},"pll_sync_post":{},"_links":{"self":[{"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/posts\/11451","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/comments?post=11451"}],"version-history":[{"count":1,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/posts\/11451\/revisions"}],"predecessor-version":[{"id":11452,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/posts\/11451\/revisions\/11452"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/media\/758"}],"wp:attachment":[{"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/media?parent=11451"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/categories?post=11451"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/tags?post=11451"},{"taxonomy":"section_display","embeddable":true,"href":"https:\/\/blog-new.magiclight.ai\/wp-2\/wp-json\/wp\/v2\/section_display?post=11451"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}